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  • Writer's pictureMatt Oliva

Adding merit and social impact to your Business Promotions. Help make a difference.

With the current state of the world, our economy, & the Corona virus pandemic, many of our friends, neighbors and colleagues fight uphill battles to sustain through much uncertainty; depths which are unknown at this point and seem to grow deeper. Our main focus is to take care of ourselves and help others who are in need - doing what we can to limit the spread of the virus. What more can we do? To offer help and to sustain your business through difficult times.

We’ve seen some spectacular ways businesses have offered meritable promotions to customers and their communities. Here are some of those examples and hopefully they may inspire you with some ideas:

Offering support or donations to Healthcare workers & first responders

What are some creative ways you can give back to these essential healthcare workers? Offering promotions or discounts can be a great way to weather through tough days while giving support to our healthcare & first responders. These folks work tirelessly aiding those in need and we’re beyond grateful for their work. In many cities, you’ll hear the unmistakable din of supporters giving their thanks to Healthcare workers & first responders.

Offering discounts to students who’ve graduated during the pandemic.

The graduation experience this year for students is a very different one. We’ve seen many businesses offer discounts for the graduating students.

Donations made to local charities.

Many local businesses extend what they can by offering a percentage of their sales on select days of the week. Donations have been made to numerous local charities, helping children, medical research and more topical issues like New Jersey Pandemic Relief Fund. (if you’re a New Jersey native, like us.)

Donations made to Minnesota Freedom Fund.

What people have been able to collect and donate is nothing short of astonishing and miraculous. In the response of the wrong and injustice events of George Floyd, It’s mission:

“The Minnesota Freedom Fund pays criminal bail and immigration bond for those who cannot afford to as we seek to end discriminatory, coercive, and oppressive jailing.”

The non-profit has already raised over 20 million (in just 4 days) and continues to grow in support. #GeorgeFloyd

Many businesses have pivoted their voice online to reach their customers. You can find several free and easy tipshere that can help boost online goals during the pandemic.

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